Our Captive Portal Service: Supafi
Most customers nowadays expect free wifi as standard when visiting a bar, restaurant, hotel or retail outlet. As an alternative to simply giving away a wifi password to enable internet access, smarter businesses are now using what’s known as a captive portal.
A captive portal not only restricts access to legitimate customers, but also captures the data needed to build detailed visitor profiles, which inform more focused and meaningful marketing.
What is a captive portal?
To put it simply, a captive portal is a web page which newly-connected wifi users see before they are given access to the broader internet or a network’s resources. Sometimes called splash pages, they can display welcome messages or login details, or inform users of the conditions of access.
Quite often, a captive portal will deny internet access over open wifi until a web-based form has been completed. Until this is done, the user is ‘captive’, hence the name.
It is increasingly common for social media accounts to be used for a captive portal login, which is why this method of accessing the internet is sometimes known as social wifi.
How captive portal works
On entering a location, users will be prompted to access your guest wifi network. After that there are just three simple steps to seamless connection.
- Visitors can log in by filling in a short form usually including their email address, or via their account on social media or even just accepting some terms and conditions via a tick box.
- If visitors have logged in using their social media account, such as Facebook, they can be prompted to like or follow your own social media pages.
- Visitors can be redirected to a specific page on your website or a customisable landing page where they can view your current advertising and promotions.
Targeted marketing
Brand awareness
Customer insight
Revenue generation
Controlled connection
Network and data security
Personalised portal page
Bespoke dashboard
Simple data integration
Installing the Supafi captive portal
Most of our customers start off with a demonstration of Supafi’s many capabilities and features. If they are happy with what they see, the next stage is usually a trial, where our technical experts will assess Supafi’s compatibility with a customer’s current systems.
As we use the latest equipment from leading manufacturers, our captive portal can be integrated into most systems. If not, we can certainly discuss ways of adapting the portal to accommodate other technology.
After a successful trial period comes full installation. But that’s far from being the final stage. As a Supafi client, you’ll benefit from a high level of customer and technical support. And, if your business grows, Supafi is fully scalable up to a global level.
Captive portal wifi locations
Whatever the setting, wherever the location, whether indoor or outdoor, we’ve a captive portal that will enhance the user experience and provide you with valuable customer data.
- Hotels
- Cafe and bars
- Restaurants
- Public spaces
- Chain stores
- Airports
- Cruise ships
- Conference centres
- Shopping centres
- Retail outlets
- Outdoor events
- Caravan sites
- Libraries
Ready to connect?
If you’re interested in our Supafi captive portal solution, just get in touch with us via our contact page.
Connectivity in action
We’re 100% dedicated to solving business challenges and enabling our clients to achieve their goals. Our case studies give you the inside proof on how we work and the successful results we deliver.
GUEST WIFI INSTALLATION
Best Western Hotels
Best Western had four premises across the UK that needed upgrades to their existing WiFi networks to make them faster…
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Great Northern Inns
Great Northern Inns (GNI) first got in touch with Performance Networks as one of its sites was suffering with poor…
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Ragdale Hall Hotel & Spa
Ragdale Hall, located in the rolling Leicestershire countryside, combines state-of-the-art facilities with the charm of traditional Victorian architecture to create…
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